E-sports (electronic sports) can be a term that is fast gaining attention for most of everyone inside the United States and around the world. Defined as a "general term to explain gaming competitively," that which was once a fringe activity for just essentially the most hardcore of gamers, watching tournaments and streams of E-sporting events has now become commonplace with tournaments bragging upwards of four million unique viewers for just one tournament. And no E-sport has been growing as quickly, or attracting all the attention because the MOBA (Multiplayer Online Battle Arena) developed by Riot Games called "League of Legends."
League of Legends is continuing to grow from your small game with users numbering in the ten thousands to in excess of thirty million registered accounts in only over two years. In a November 2011 press release Riot Games claimed that their game had doubled its player base in only four months and that they expect that growth to keep. With such a massive player base it's no surprise that there are millions of players that watch streams of games and tournaments online each month. In the previous season of League of Legends, season one, there was almost 1.7 million viewers who watched the championship game alone in the season one championship. Based about the increase of the gamer base subsequently, and the development of the prize pool this year from one million to 5 million, it would not unreasonable can be expected 3 times that amount watching the summer season two championship. But exponential growth isn't only reason League of Legends will be able to be viewed on tv begins as few as three years.
Prize money and entry to consistent income has long been the reason that E-sports has mostly been an activity rather than a career for the majority of players. For the first time since its inception, that is certainly don't true. Bigger prize purses play a part for sure, but a greater reason will be the rising rise in popularity of streaming game play to viewers over the web. Streaming has been around for awhile therefore has the ability to monetize it through advertisements, but what has always held streaming back was the belief that the only real consumers were the folks with the most expensive high-speed connections. Less viewers equals less ads viewed which in turn provide substantially less revenue. Now days, perhaps the slowest high speed connections supports a significant quality video stream. That fact offers the viewers necessary to make streaming an activity capable of supporting most suitable E-sports "athletes" separate from any prize money from placing in tournaments.
To better illustrate this aspect, when professional player Brandon DiMarco aka "Saintvicious" was asked the question "Do you are making enough from E-sports to call home a snug life and do you think this will likely increase or stay stable inside the coming years?" He replied, "I'm currently making all the as a doctor. We can only check if that can last."
But exponential growth along with the capacity to make a living off professional gaming won't get E-sports in the media by itself. There also need to be interest from major broadcasting companies. In recent news, CBSi (CBS Interactive) acquired advertising rights to 96% of streamed tournaments related to E-sports along with becoming a partner with streaming website Own3d. This large infusion of cash is only the beginning. When other businesses recognize that E-sports is profitable and CBSi owns a monopoly on the E-sports scene they will certainly desire a piece also. Because CBSi did streaming only content before, some are already skeptical regarding intentions using their new found monopoly on E-sports advertising. This was clarified in a recent article in "Forbes" where CBS made clear its intentions to possibly put E-sports on television.
Sundance DiGiovanni, the founder and CEO of Major League Gaming (MLG) was quoted inside article saying, "We had meetings during E3 with major mainstream advertisers then there is a great deal of curiosity about what we're doing. I think you will find there's clear way to doing something on TV this coming year. We're going to talk with some of our partners. There's a publisher who's thinking about it. There's a title that individuals think works. We're going to check if we are able to bundle something up. It's got to get additive, though."
Vice President of CBSi Simon Whitcomb clarified how he sees CBSi's role in E-sports when he mentioned exactly what they will do today to help improve content production and help expand the E-sports audience. "We might help MLG distribute their content, we'll carry their content on Gamespot, and on surface of that, we'll do our own pleased with pro players and wrap-ups. We're a distribution point. We take existing content and broadcast against each other with a wider audience."
CBSi's partnership with E-sports on top of the expanding quantity of players and viewers too as the growing prize pools has decided to forge an easy method for E-sports to be a popular television sport rather than online streamed event. The title of this article states that League of Legends will probably be in the media within three years. Although that is really a very affordable conclusion, I would stop surprised when it were significantly less. Look for a new generation of television within the near future, a generation of electronic sports.
Sources: Forbes "CBS Has A 'Clear Path' To Broadcast Major League Gaming On TV This Fall" Definitive E-Sports [1] "CBSi's Firm Grasp from the E-Sports Scene!" League of Legends "Community Grows to 32 Million" Team Dignitas "Interview with Crs SaintVicious about E-Sports in general"
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